Published by
The Street
The Street
By Veronika Bondarenko The global market for boba tea is expected to reach $4.3 billion by 2027. Adoption of a product by an international fast-food company can show that what was once limited to a particular culture has made its way into the mainstream. It happened with sriracha, beef barbacoa and, now, boba tea. Often associated with the sweet tapioca pearls at the bottom of the beverage, the tea-based drink also known as bubble tea originated in Taiwan but has quickly found a loyal fan base in many other countries. The global boba tea market, which was estimated at $2.4 billion in 2019, is …