Phayao, The Prime Minister along with the Cabinet followed up on the progress of development. Ban Pang Pu Lo Coffee' under the Phayao Model Project in which the Department of Agricultural Extension drives the development of agricultural product potential under the concept of leading markets, additional innovations, and increased income.Mr. Settha Thavisin, Prime Minister and Minister of Finance lead the cabinet along with Captain Thammanat Phromphao, Minister of Agriculture and Cooperatives and related persons went to Phayao Province To discuss plans to develop the area into an airport in Phayao Province. Follow the border trade situation and the development of the CIQ border checkpoint construction area at the Ban Huak permanent border crossing point, Phu Sang District, and listen to the presentation of the Phayao Learning Park Development Plan (TK Park), Mueang Phayao District. along with viewing exhibitions and community products of Phayao Province Including the Cabinet meeting outside the official loca tion in Phayao Province. They visited the Phayao coffee development exhibition. Under the Phayao Model Project for the Development of Agricultural Product Potential The Department of Agricultural Extension is the main agency in the operation. Coffee is an important economic crop of Phayao Province and creates income for farmers. Currently, there is a coffee production area of ??1,934 rai. Products are sold in the form of fresh fruits (cherries), shell coffee, beverages and processed products. by farmers and entrepreneurs both inside and outside the areaMr. Peeraphan Khothong, Director-General of the Department of Agricultural Promotion, said that From the policy of developing high-value agricultural products and agricultural development in the Phayao model Department of Agricultural Extension Therefore, we proceeded to develop Phayao coffee. By setting goals Piloting a community enterprise that produces quality coffee at Ban Pang Pu Lo, Village No. 13, Si Thoi Subdistrict, Mae Chai District, Phayao Province , which has come together to develop coffee production to achieve quality. There is an area of ??175 rai of Arabica coffee growing at an altitude of 900 - 1,000 meters above sea level. On slopes and valleys Coffee growing areas are spread out in the area. Pang Pu Lo Village, Village No. 13 and Pha Daeng Village, Village No. 10, Si Thoi Subdistrict, Mae Chai District, Phayao Province, to develop a prototype for producing high-value agricultural products. Create income for farmers and create additional economic value for Phayao Province In terms of production and adding value To be a model for concretely raising farmers' income levels. and lead to further expansion of results in the area From the operation, it was found that most farmers sell their produce in the form of fresh fruits (cherries) or coffee beans through collectors both in the community and those from nearby provinces. The purchase price is uncertain according to market mechanisms. causing income limitations And there are also risks in production, such as fluctuating weather conditions. Including pests that may cause damage at any time.For the operational goals of the Phayao Model Project In terms of coffee, it is divided into 3 levels: 1) initial goals Increasing the efficiency of coffee production through participation Promote the creation of new business partners and increase marketing channels. Encourage farmers to produce coffee and deliver agricultural product standards. Support the use of innovations that are consistent with quality coffee production methods in the community. 2) Intermediate goals Coffee Marketing Link Using innovation for producing quality coffee Promote product branding, including upgrading quality by developing it into coffee. that has specific characteristics in both taste and smell which will have the identity of Specialty coffee, creating more interest and opportunities to enter the Premium market; and 3) advanced goals There is a traceability system to build consumer confidence. Professionalize local baristas Bringing c offee into the arena of the national coffee competition. Create product/innovation research Promote the registration of patents and petty patents of products in order to reach the ultimate goal of increasing the average coffee (cherry) yield to 500 - 600 kilograms per rai, meet agricultural product standards, Good Agricultural Practices for Coffee (GAP), have a coffee brand, and create Baristas are known in various stages.Director-General of the Department of Agricultural Extension said that Phayao Provincial Agriculture Office has worked with relevant agencies in the area and farmers. as well as a community enterprise that produces quality coffee at Ban Pang Pu Lo. in developing production and adding value By creating a development model through farmer organizations. Covers production throughout the supply chain The progress of the project is as follows: Visiting the area to survey and collect basic data of the group and 20 target farmer households, organizing a forum to analyze coffee production data to c reate a plan to drive the project under the concept of "leading market, additional innovation, increasing income" as well as coordinating and working with the office. District Agriculture Agricultural Career Promotion and Development Center, Phayao Province (Highland Agriculture) Phrae Agricultural Research and Development Center Chiang Mai Agricultural Engineering Research Center To prepare and repair tools for processing that are available in the community to be more efficient and ready to use. The next activity plan is to organize technology transfer training on GAP standards, technology transfer training on agricultural product standards, TAS 5701-2018, and study visits to coffee growing areas that meet agricultural product standards. and support the preparation of prototype plots for farmers participating in the project as a model for concretely raising farmers' incomes. and lead to expansion of results in other areas Following the orders of Captain Thammanat Phromphao, Minister of Agriculture and Cooper atives.-Source: Thai News Agency