BANGKOK, July 8 - A government spokesman revealed that the Prime Minister has promoted the push for health tourism through the "Discover the New You" campaign, encouraging travel and spending on goods and services. It is expected that the amount will not be less than 18 million baht by September 2023.
Mr. Anucha Burapachaisri Deputy Secretary-General to the Prime Minister for Political Affairs Acting as a spokesperson for the Prime Minister's Office revealed that General Prayut Chan-o-cha, Prime Minister and Minister of Defense Promote cooperation in organizing activities to promote health tourism through the “Discover the New You!” campaign to publicize healthy tourism. Promote Health and Wellness products and services in creative new ways. This is in line with the government's policy to push for a new form of tourism that is diverse and sustainable. meet the needs of tourists in modern times I believe this campaign will boost spending as expected.
A spokesman for the Prime Minister's Office said that the Tourism Authority of Thailand (TAT) has organized activities to publicize health tourism in the campaign "Discover the New You!" with leading health and wellness operators across the country, including hotels and resorts. health, spa, and hospital There are more than 130 specialized clinics under the Amazing Thailand Health and Wellness New Chapters New Experience project to jointly design health tourism products under the concept of Meaningful Wellness. Travel business and Blogger Influencer participated in the event. Create different and diverse health tourism experiences attracting the attention of a growing group of health travelers There are 15 routes that will be selected to promote sales in the public relations media of partners, entrepreneurs and media of the project. believe and predict that Such activities will stimulate at least 3,000 trips across the country and generate at least 18 million baht in spending on purchases of tourism products and services participating in the project by September 2023.
For interested tourists, more information can be found at https://www.discoverthenewyou.travel/
Facebook: www.facebook.com/thailanddiscoverthenewyou
Line Official Account: @tat-wellness.th And can choose to buy products and services for health under the project from July 1, 2023 onwards.
“The Prime Minister thanks everyone for their cooperation in organizing such activities. In addition to responding to the government's policy in promoting health tourism and sustainable tourism also meets the needs of new forms of tourism that are trendy and is growing exponentially nowadays The Prime Minister believes that this activity will help attract groups of tourists who want to experience new forms of tourism. Driving the Thai medical tourism market to grow increase the economic value from a group of tourists with potential and purchasing power, ”said Mr. Anucha.-Thai News Agency
Source: Thai News Agency